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An incredible number of young Nigerians spend time on TikTok and if you are one of them, here is your ultimate guide on how to make money with TikTok in Nigeria.
What is TikTok?
TikTok is another video-based platform that has grown to become one of the most popular social media networks with over one billion monthly active users.
Many young Nigerians have fallen in love with the platform, particularly as it is easy to gain a large following if you consistently share content that users find interesting. But did you know that you can monetize the content you create on TikTok? In 2022, American media personality and TikTok creator Charli D’Amelio got a estimated $17.5 million on the platform.
Read this guide at make money online in Nigeria as the creator of TikTok.
Create an active account
It goes without saying that your first step in making money on TikTok is to sign up. Follow these steps create an account; it takes five minutes.
Sell products on TikTok
If you’re an entrepreneur and have a large following on TikTok, this is your easiest bet to become a top paid TikTok creator. Create content around your product and watch your revenue grow. For example, if you create recipe videos and feature products you use, Maggi can pay you to use their product in your videos if you know what you’re doing.
Live giveaways
Are you also Nigerian if the freebies don’t thrill you? TikTok allows users to participate in live giveaways, and you can earn an average of $1–3 per giveaway.
To make money online in Nigeria like this, you must have at least a thousand subscribers, which grants you access to the streaming feature. TikTok allows followers to like you by sending virtual gifts. Virtual gifts are icons that represent different dollar amounts. You can proceed to exchange your virtual icons for virtual diamonds. Virtual diamonds are what you need to raise real money through platforms like PayPal.
Some tips to note:
- Make some time for your live sessions – the longer you stay, the better the chances are that more people will join and give you that money.
- Do it at the right time: study your audience and find out when they are most active. Find out if they are night owls or early risers. This means that you will go live early in the morning or late in the evening when normal people are sleeping.
Affiliate Marketing
Don’t sleep on affiliate marketing if you want to make money on TikTok Nigeria. If you don’t have a sizable following (1k-5k), it might be best to wait while you work on growing your organic traffic.
With affiliate marketing, you advertise products/services online via links and it is a win-win situation if you are able to convert your followers into customers.
Depending on the terms, you can be compensated up to $5 for every sale you close. Now, let’s imagine a scenario where you get $5 each from a thousand paying followers. Do the math dear.
Offer advertising services
With a huge following on TikTok, you are sitting on a potential money-minting machine. First, gather your analytics as this will help you charge your actual value to the brands.
Once you have the numbers in hand, look for companies looking to sell to their market and offer advertising services. Since this is a paid ad, you will be using your video to promote their products and services.
PS: you have to put on your negotiating hat to make a killing here.
TikTok Creators Fund
Source: TikTok
The Creators Fund is TikTok’s way of saying to creators on the platform: We see you and we appreciate you. The socket? It’s the appreciation that comes with funds.
This method of earning money on TikTok is useful for users who create educational materials or live streams. The creator also has the opportunity to choose one of two monthly programs: “Information content” and “Live broadcasts”.
To make money this way, it’s important that content creators apply and meet the requirements within a month.
Some basic requirements:
- be at least 18 years old,
- Post original content that adheres to site guidelines,
- Post at least three videos in the last month e
- Get an average of 10,000 views per video.
PS: The TikTok Creator Fund is not available to creators in Nigeria.
TikTok Creator Marketplace
Source: TikTok
Think of the creator market as where creators strike great deals. So, you definitely want to be here if you wish to make money on TikTok in Nigeria.
It’s the official platform for brands and creators to collaborate on projects. Here, brands can choose from a pool of creators aligned with the needs of their campaigns.
The marketplace can be likened to an influencer agency where brands can easily choose who they want to partner with.
No specific requirements from TikTok, but please note the following:
- Are you older than 18
- You have an account with more than 10,000 subscribers;
- You posted at least three videos and got 100,000 likes in the past 28 days.
Join the hashtag challenge
TikTok is the gift that keeps on giving because what other social network allows you to earn using hashtags? Hashtag challenges are organized by the network itself or by sponsors and offer users the opportunity to earn extra money money.
Popular vloggers are tasked with promoting the hashtag and get paid for their services. It is important to note that TikTok’s advertising department is the only entity authorized to organize an official hashtag challenge, and the budget amounts to several million dollars.
However, brands can also target creators on the platform to promote a paid hashtag.
The money girls will be attending the hottest all-girl party in Lagos on May 27th. Grab your tickets to HERtitude Here.
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