F1 arcadethe world’s first official F1 simulator racing and social experience, has announced it will open a new venue in the United States – at Boston Seaport – in early 2024.
After a successful start to life at the flagship London location, which has welcomed more than 8,000 fans every week since it opened late last year, Boston Seaport will be first to market the concept – which combines premium food and drink offerings with cuts State-of-the-art sim racing gear – across the Atlantic.
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Intended to be the first of many venues across the United States, it is part of a plan to build more than 20 permanent locations across America over the next five years.
The Boston area features a huge cocktail bar, several F1 track-inspired ceiling chandeliers and racing telemetry wall neon lights, as well as a number of high-quality private rooms that can be combined to accommodate up to 200 guests.
F1 Arcade: Racing for everyone
Multi-award-winning mixologist Peter Vestinos will serve a carefully curated drinks menu that includes champagne cocktails, local craft beers and an imaginative non-alcoholic category. And the globally-inspired menu is curated by an experienced kitchen team that focuses on using fresh, local ingredients from an in-house kitchen, with sophisticated hero dishes like seabass ceviche and wagyu beef burgers.
More than 60 simulators have been specially developed for the F1 Arcade venue, each equipped with motion and audiovisual effects to fully immerse guests in the world of sim racing.
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Using Motorsport Games’ RFactor2 racing simulation platform, guests can choose from a variety of race modes and compete individually, in teams or in race formats across all venues, with different modes available for all ages and abilities.
“Formula 1 is enjoying significant growth around the world and we are constantly innovating to ensure we bring the highest quality of sport and entertainment to a new and diverse audience,” said Stefano Domenicali, President and CEO of Formula 1.
“F1 Arcade does exactly that, putting our fans behind the wheel of bespoke racing simulators so they can feel the thrill of driving an F1 car firsthand, coupled with a world-class hospitality offering to match our world-renowned paddock.”
“The success of the London venue to date has been incredible and we are delighted to see the F1 Arcade project continue to grow as it begins in the US and begins in Boston.”
Adam Breeden, Founder and Chief Executive Officer of F1 Arcade added, “The opening of our first US location in Boston marks the beginning of our US rollout.”
“The success of Formula 1 worldwide and particularly in the USA paves the way for F1 Arcade to continue to delight fans and especially non-fans with our unique racing experience in a beautiful, energetic environment with the best hospitality and service.”
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