Digital creation platform Picsart is launching new in-app communities dedicated to specific topics and interests, the company Announced on Tuesday. Communities are called “Spaces” and are described as a place where users can connect and create around the things they love.
in a blog post, Picsart explained that he sees the spaces as collaborative forums or group chats with people who share the same interests. When you’re in a Space, you can browse, post content, and like and comment on others’ posts.
Some of the current slots on Picsart are titled “Cats,” “Generative AI,” “K-pop Fans,” and “Light Effect Edits.” You can suggest new spaces for Picsart to create. Picsart plans to offer users the ability to create and moderate their own spaces in the future.
“Maybe you’re sharing the latest edit of your k-pop album art, or showing others how to use a new AI tool,” Picsart wrote in the blog post. “Maybe you’re looking for new nature content and just want to get inspired. Whatever it is, Spaces is a way to express your passions, collaborate and be inspired by others, learn new tips and tricks, and have an easier content discovery experience.”
Image Credits: picsart
Picsart explains that for the more technical spaces, like “Light Effect Edits” and “AI Replacement,” users share tips and tricks. As for the spaces of more general interest, it is about content and user discovery.
To get started with Spaces, you first need to make sure you have the most up-to-date version of Picsart. From there, you should see the new Spaces icon in the top right corner of your screen. You can browse through different communities and interact with the content even if you are not yet a member of that space. If you want to create a post, you’ll need to join the Space. Once you’ve joined, you can tap the bar at the bottom of the screen labeled “create a post” and click the picture library icon on the left, which will open your camera roll and let you will allow you to select an image to post. You also have the option to post directly from the Picsart editor or your profile.
The rest of the functions work like any other social platform. You can tap the heart icon to like a post, tap the message icon to comment, and tap the “Remix” button to continue editing and iterating on another user’s post. If you want to report a post, you can do so by tapping on the three dots at the top right of a post.
Image Credits: picsart
Picsart has more than 150 million monthly active users and 80% of them are under 35 years of age. The company says its popularity and growth are tied to what Gen Z wants, and right now, it believes they are micro-communities. In early testing, Picsart saw Spaces users generate 15x more content and see 20x more engagement on posts across the platform.
With Spaces, Picsart says it’s focused on driving engagement among users and enabling easier content discovery, opening up the potential for premium and collaborative features in the future. The company says that it is exploring more direct monetization in the future.
Although Picsart already has some social features, such as the ability to follow others, the launch of Spaces indicates that the company wants to develop its platform beyond its digital creation tools and focus more on social collaboration. The introduction of Spaces also comes at a time when users are looking for alternatives to Twitter, which has been going downhill since Elon Musk bought the social network last year.
Spaces is currently available to all users in the United States, Canada, the United Kingdom, New Zealand, and Australia for both Standard and Gold members. Picsart plans to roll out Spaces to more users soon.
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