Fisker, the automotive company founded by famed designer Henrik Fisker, has unveiled a range of electric vehicle concepts at an event in California. The showcase marked the first time that Fisker had displayed its future vehicles in concept form, giving investors and media a glimpse into its ambitious product plan. Fisker is taking reservations for all the vehicles shown, as it aims to seize the moment and capitalize on the growing market for electric vehicles.
The company revealed several exciting concepts, including a luxury van called the Fisker Alaska. Dubbed the “Ferrari of trucks,” the Alaska is set to rival other electric luxury trucks such as Rivian’s R1T and Tesla’s Cybertruck. It features up to 340 miles of all-electric range, an extendable bed, and unique storage features. The Alaska will be built by contract automaker Magna Steyr in Europe and is expected to hit the market in 2024 starting at $45,400.
In addition to the Alaska, Fisker also showcased the PEAR, a personal electric automotive revolution. This vehicle is being developed in partnership with Foxconn and was originally planned to be built at the Lordstown Motors plant in Ohio. However, due to bankruptcy proceedings and legal disputes, it is uncertain if the PEAR will still be manufactured at that location. The PEAR is expected to have a range of up to 300 miles and will be priced at $29,900 before incentives. Fisker plans to produce 250,000 PEARs per year once production ramps up.
Fisker also unveiled the Ronin, a high-end luxury sports car that serves as the technological flagship for the company. Named after the film Ronin, the vehicle features butterfly-wing doors, a sleek coupe-like design, and a tri-motor powertrain that produces over 1,000 horsepower. The Ronin will be equipped with a new type of battery that is built into the body, providing an impressive range of 600 miles.
Finally, Fisker surprised attendees with the Force E, an off-road version of its current electric SUV, the Ocean. The vehicle features rugged enhancements such as fender flares, a skid plate, and large 33-inch wheels. The Force E will be available in the first quarter of 2024.
Overall, Fisker’s showcase revealed an expansive and ambitious product plan, aiming to capture a significant share of the growing electric vehicle market. With reservations open for all the vehicles shown, Fisker is positioned to capitalize on the demand for innovative and sustainable transportation options.
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Fisker, the automotive The publicly-listed company founded by famed automotive designer Henrik Fisker revealed a dizzying array of electric vehicle concepts Thursday night, from a rugged pickup truck with an extendable bed to a grand-touring sports car with up to 600 miles of range to an upgraded car. , off-road version of his ocean jeep and the mysterious PEAR vehicle that he plans to build with Foxconn.
The showcase, which was part of an event in Huntington Beach, California for investors and media, was the first time that Fisker had shown all of its future vehicles in concept form and laid out its expansive and ambitious future product plan. And Fisker is taking reservations for all of them.
“I think the traditional auto industry really liked this idea of creating a new car every year or two, but I think we’re in a completely different time now. You know, coming off the hangover from COVID,” Henrik Fisker told TechCrunch. “My strategy is that I want to seize the moment. And instead of looking at COVID as something that will stop us or slow us down. I want to speed up. And the reason is that I think the whole market pie is up for grabs, probably in the next three years.”
While the electric vehicles shown Thursday are only prototypes and details are scant, the company shared some new details that provide a clearer picture of which path or paths Fisker is taking.
Luxury Van: Fisker Alaska
CEO Henrik Fisker has called the van the “Ferrari of trucks,” taking aim at other successful all-electric luxury trucks in the space, including Rivian’s wildly popular Rivian R1T, the still-vaporware Tesla Cybertruck, and the Ford F-150 Lightning.
The Alaska is built on a similar platform to the Ocean, but has been stretched slightly. Fisker calls the platform below the Alaska FT31. The company said the EV pickup will be built by contract automaker Magna Steyr in Europe at the same plant as Ocean.
Fisker said Thursday that the Alaska will have up to 340 miles of all-electric range along with some unique features, including a “big gulp” cup and water bottle holder, an extendable bed that goes from 4.5 feet to 7.5 feet with the push of a a button and several storage cubbies and bins, including one for a cowboy hat.
The extendable bed has an interesting feature that can be attractive to campers. The rear cab window and rear wall can be lowered, allowing the cab to open into the bed of the pickup and lengthening the entire area (when the tailgate is down) to 9 feet 6 inches. This feature, which Fisker calls the Houdini Trunk, would offer a sort of sleeping platform for owners or could be used to transport longer items.
Henrik Fisker noted in an interview with TechCrunch that the company is considering adding “all sorts of fun stuff” to bring the Alaskan truck head-to-head with the Rivian R1T, a truck known for thoughtful accessories like the flashlight. concealed, bluetooth speaker and from discontinued camp kitchen.
Fisker said Alaska will hit the market in 2024 and will start at $45,400 before incentives. With incentives, Fisker says Alaska will cost $37,900. Reservations for the Fisker Alaska opened tonight and deliveries will take place sometime in 2025, according to the company.
The pear
Alongside the Alaska, Fisker showed the PEAR for the first time.
The PEAR, which means personal electric automotive revolutionwas to be built in in conjunction with Foxconn at the Lordstown Motors plant in Ohio. Since then, Lordstown Motors declared bankrupt and sued Foxconn. It is not clear if the PEAR will still be built at that location.
Fisker says the $29,900 PEAR (before incentives) gets up to 300 miles of range in its dual-motor, four-wheel-drive form and calls the vehicle a “fully connected mobility device” complete with onboard supercomputers that they supposedly handle as much as 6.2 teraflops of data. The supercomputers have been built in-house by Fisker and are called Fiskerblades.
The Pear’s range is about 50 miles less than other high-volume electric vehicles like the Hyundai Ioniq 5 and 6, both of which are priced in the $40,000 rangebut no automaker has yet been able to build and offer an EV for less than $30,000.
To keep the pear price down, Fisker is playing the volume game, noting that once the Lordstown plant ramps up production, the company plans to produce 250,000 pears per year at that location. At tonight’s event, Henrik Fisker said that he ultimately hopes to build 1 million Pears per year in factories around the world, including those in the US, China, Europe and India.
The Pear is built on what Fisker calls the SLV1, or Simple Light Volume platform, and will have an all-steel body and frame. The company said it has used an internal development process to make manufacturing more efficient and reduce costs. For example, many of the parts inside the smaller EV crossover are interchangeable, and the door armrests are exactly the same.
Fisker said he was able to get 35% of the parts out to reduce cost and make it easier and faster to assemble.
Henrik Fisker confirmed that the Pear is done in terms of design and that the company is currently reaching out to vendors to build it. Fisker said the Pear will arrive in mid-2025.
A unique feature of the Pear is the tailgate that does not swing up or down like traditional tailgates. Instead it slides down into the rear bumper and disappears. The company also refers to this as the “Houdini Trunk,” the same name it uses for a somewhat similar vanishing act on the van.
The Pear also comes with an option for a bench seat in the front, offering optional seating for three, instead of two, increasing the compact passenger car’s capacity to up to six. The Pear also has the option of lounge seating, where the front seats can recline and people can watch a movie on the center screen (the 5-passenger version has the same 17-inch screen as the Ocean) from behind when loaded.
Reservations for the “urban EV,” which is the size of a Subaru Crosstrek, open in february last year, the company says they have more than 70,000 bookings for Ocean and PEAR combined.
A sports convertible: Fisker Ronin
The all-electric Ronin, also shown in concept form, marks Henrik Fisker’s return to the high-end luxury sports car market.
Named after the film Ronin, famous for its multiple car chase scenes, the vehicle is intended to showcase Fisker’s vision of the future supercar and serves as the technological “carrier” for all other vehicles in the lineup.
For the CEO, that means a four-door grand tourer with butterfly-wing doors, a coupe-like sloped roof, and a tri-motor powertrain that produces more than 1,000 horsepower and can travel from 0 to 60 miles per hour in about two seconds. The vehicle will be equipped with a carbon fiber retractable roof that can fit in its trunk.
If that’s not wild enough, Fisker says it’ll still be roomy enough to fit up to five people and their luggage.
The Ronin will be equipped with a new type of battery built into the body of the grand tourer with a specified range of 600 miles, Fisker said Thursday. If successful, that would put the Ronin’s range far ahead of any other EV on the market.
Production begins in the second half of 2024, according to the company.
Luxury SUV: Force E
The big surprise on Thursday was the Force E, an off-road version of the Ocean SUV, its only EV currently on the market.
Fisker expanded the Ocean SUV with fenders, added a skid plate and striking 33-inch wheels. The company, which called the Force E an “extreme off-road package,” will be available in the first quarter of 2024.
Fisker reveals all-electric Alaska pickup, 3 other EV prototypes
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