While shoppers flocked to many of the larger chain stores yesterday to kick off the shopping season, today they will focus more on local businesses.
In central Indiana, Small Business Saturday will be part of today’s “It’s a Wonderful Life” festival presented by First Commonwealth Bank. At IRMC Park, there will be various activities including marshmallow roasting, visits with Santa, face painting and ornament making, and a chance to win prizes from the Indiana Franklin Masonic Lodge.
As a special promotion, Central Indiana is giving out Downtown Dollars once again. Sam Kenly of central Indiana calls the long-running promotion a huge success.
For every $10 spent at participating businesses, $1 in “Downtown Dollars” will be returned to the customer, which can be used as gift certificates at any of the participating businesses.
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