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The Hispanic Chamber of Philadelphia will host a conference on small businesses

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As we approach the middle of the year, many small business owners are beginning to assess their progress thus far and adapt their strategy for the second half of the year. Whether you’re just getting started or have been established for years, there are some important tasks that need to be prioritized during this time to ensure continued success.

First, it’s important to do a thorough financial review. This includes reviewing your profit and loss statements, balance sheets, and cash flow statements. Analysis of these documents can help you identify any areas of growth opportunity and determine whether you have met your revenue and expense targets. If any adjustments need to be made, it is important to do so now so that the rest of the year goes smoothly.

Second, small business owners need to consider their marketing and outreach strategies. Have you reached your target customers effectively? Are there any new strategies you’d like to try in the second half of the year? It is important to have a holistic approach that includes both online and offline marketing, as well as building relationships with other local businesses and networking opportunities.

Attending a small business conference, such as the Greater Philadelphia Hispanic Chamber of Commerce’s upcoming annual Closing the Gap conference, offers a multitude of benefits for business owners. These meetups provide great networking opportunities with like-minded entrepreneurs and professionals. Additionally, featured speakers and panel discussions give attendees access to insider insights and new perspectives on industry trends and best practices. Finally, attending conferences allows business owners to take a step back from the daily running of their businesses and reflect on their goals and strategies while being exposed to new ideas and concepts. Overall, attending small business conferences is an essential component of any successful small business owner’s toolkit.

This year’s Closing the Gap Conference will feature a conversation with Alejandro Manzanarez, who leads JP Morgan Chase’s initiatives to promote Hispanic entrepreneurship in the US; a plenary session on the role of cryptocurrencies in financial strategies; in addition, marketing sessions; business exit strategies, and much more. The half-day conference will take place on June 20 at Rivers Casino.

Registration is free for members, $35 for non-members. Receive a 30% discount with the promo code METRO30. register at philahispanicchamber.org.

Jennifer Rodriguez, MCP, He is the President and CEO of the Great Philadelphia Hispanic Chamber of Commerce.


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