The companies of the shopping centers continue to show resilience in challenging times, with 83% increasing their income during the past year and 90% optimistic about their future growth.
This is according to a new Xero investigation, which is shown in its report on the status of small companies of 2025.
Although almost two fifths (39%) have concerns about political or economic instability and more than a quarter (27%) expect challenges with the provision of services such as loading, small South African companies are overcoming probabilities and showing optimism for the previous year.
The research shows that small businesses plan to invest in improvement staff (42%), hiring more personnel (40%) and the development of skills in new technologies such as AI (39%) in the next 12 months.
Colin Timmis, country manager of Xero South Africa, said: “The entrepreneurial spirit seems to be stronger than ever among small South African businesses, but they are crying for more accessible support, personalized training and better access to financing. But their hunger to invest in their villages and in new technologies such as AI is a testimony of their future approach. Not all small companies want a large number of research.
Technology continues to play a crucial role in the success of small businesses, since almost half of the small businesses (45%) cites technology as one of the most valuable factors for their businesses in the last year.
Small businesses are taking advantage of technology to optimize processes, innovate and operate efficiently. For those who use cloud -based technology, more than half (58%) say they have helped them better their finances or simplify financial processes, and 40% say it allows them to reduce administration tasks or automate, saving them time.
The report also reveals a strong appetite to adopt a new technology, in particular AI. Many small companies are already experiencing with AI, using it to communicate with customers (34%), administer information (32%) and analyze data (31%).
However, the report identifies critical barriers that hinder all technology adoption potential. A substantial 38% of small businesses cites the lack of resources to adopt new technologies and the shortage of skills necessary for these emerging tools (38%). In addition, 35% reported challenges in the integration of new technologies with existing systems.
In addition to the adoption of technology, small businesses indicated that the main areas with which they need more support are the training and development of skills (28%) and the generation of funds (28%).
As small businesses adopt the future with confidence, accountants and accountants are vital allies in the support system of a small business: for those who use them, 80% agree that they are their most reliable commercial advisor. Small businesses say that the most valuable support areas provided by their accountant are guiding commercial decisions (51%), navigating VAT and tax requirements (49%) and providing financial information and knowledge (45%).
“This year’s research highlights a clear appetite for innovation and growth. To completely unlock this potential, business owners need adequate tools and support to be able to carry out their ambitions. In Xero, we remain committed to being with this community and help overcome their commercial success in next year,” says Timmis.