ADAGIO Original Glasgow Central: A Landmark in Scotland
The Celebration of a Milestone
ADAGIO Original Glasgow Central, a premier aparthotel in Scotland, recently hosted a special launch event to commemorate its first anniversary. The event was graced by esteemed speakers including Adagio CEO Xavier Desaulles, COO Jean-Marc Schnell, and UK COO Anais Gautier. Notable guests also included the Lord Provost of Glasgow Jacqueline McLaren and Dr. Helena Britt of Glasgow School of Art.
A Testament to Success
Adagio, with its flagship site in Edinburgh and its newest aparthotel in Glasgow, has announced its resounding success in Scotland. This accomplishment is part of a remarkable £9 million investment in the city, which has led to the availability of 308 apartments. The establishment of ADAGIO Original Glasgow Central in the local area has also created 30 jobs, further bolstering the economy. With 23,500 guests already accommodated this year, the aparthotel is expected to welcome a staggering 36,000 visitors by the end of 2023.
An Expanding Brand
Xavier Desaulles, the CEO of Adagio, shared his excitement about the continued growth of the brand. Adagio now boasts 14,600 apartments in 16 countries, marking it as Europe’s number one aparthotel brand. In the UK alone, the brand already offers 1,000 apartments, with plans to double that figure to 2,000 by 2027. Adagio’s growth strategy extends beyond Scotland, with upcoming openings in London’s Whitechapel in 2024 and Belfast in 2025.
Building a Strong Presence in Scotland
Xavier Desaulles, Chief Executive of Adagio, expressed pride in the brand’s expanding presence in Scotland. In addition to Edinburgh and Glasgow, Adagio has established itself in Leicester, Liverpool, and Birmingham, as well as three serviced apartments in London. The brand’s ambitious plans include opening new locations in Belfast and Whitechapel. ADAGIO Original Glasgow Central will play a pivotal role in Adagio’s UK development, showcasing the cutting-edge aparthotels that have become synonymous with Europe’s leading aparthotel brand.
The Perfect Blend of Comfort and Convenience
Adagio serviced apartments offer the ideal combination of the comforts of a city apartment and the convenience of hotel facilities and services. ADAGIO Original Glasgow Central exemplifies this concept, providing guests with stylish living spaces and a range of shared amenities. Guests and locals alike can enjoy local food, explore the artifact library, unwind in the play area, utilize co-working spaces, and take advantage of the 24/7 shop.
Celebrating Glasgow’s Cultural Legacy
In its inaugural year, ADAGIO Original Glasgow Central launched the Rennie Mackintosh Rose Competition to pay homage to one of Scotland’s most renowned designers and architects. Charles Rennie Mackintosh, synonymous with Glasgow, even designed a new building for the Glasgow School of Art in 1896. Adagio invited final-year students from the prestigious BA (Hons) Textile Design course to create their own interpretation of Mackintosh’s iconic Rose motif, which has become a symbol of the city. Two winning students, Emma Hughes and Marie Jennings, were selected through a social media contest and their modern takes on the classic design are now proudly displayed within the apartment hotel.
An Exciting Location with Unparalleled Amenities
Located near the business center and nestled on the banks of the River Clyde, ADAGIO Original Glasgow Central is a captivating destination. Situated in close proximity to Glasgow Central Station and St Enoch Underground Station, the aparthotel provides easy access to Argyle Street, St Enoch Shopping Centre, and the International Business District. With 162 pet-friendly apartments and studios, the property also offers a gym, laundry room, and Adagio’s famous object library.
Summary
ADAGIO Original Glasgow Central has become a landmark in Scotland, attracting thousands of guests since its opening. The aparthotel’s success reflects Adagio’s commitment to providing exceptional accommodation and amenities to urban travelers. With plans to expand their presence in the UK and across the globe, Adagio continues to redefine the aparthotel experience. ADAGIO Original Glasgow Central serves as a testament to their innovative approach and dedication to creating memorable stays for their guests.
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ADAGIO Original Glasgow Central has hosted a special launch event to celebrate its first anniversary with speakers including Adagio CEO Xavier Desaulles, COO Jean-Marc Schnell and UK COO Anais Gautier, the Lord Provost of Glasgow Jacqueline McLaren, and Dr Helena Britt of Glasgow School of Art. .
Adagio announced its success in Scotland and now offers 308 apartments at its flagship site in Edinburgh and new aparthotel in Glasgow, as part of a £9 million investment in the city. Adagio Original Glasgow Central has created 30 jobs in the local area and has already seen 23,500 guests pass through its doors this year, with 36,000 expected by the end of 2023.
CEO Xavier Desaulles spoke about Adagio’s continued growth; The brand now offers 14,600 apartments in 16 countries, with 1,000 apartments in the UK and plans to double that figure to 2,000 by 2027. Adagio’s development and ambitions in the coming years include new openings in London’s Whitechapel in 2024 and in Belfast in 2025.
Chief executive Xavier Desaulles said: “We are proud to grow our offering in Scotland, with our flagship in Edinburgh and our newest headquarters in Glasgow. As the second player in the UK market, we have ambitious plans to grow Adagio and develop our portfolio in the UK and Scotland. Our UK sites include Leicester, Liverpool, Birmingham and 3 serviced apartments in London. We have exciting plans to open in Belfast and Whitechapel in London. “Adagio Original Glasgow Central will become one of our flagships for our UK development, showcasing a new generation of aparthotels created by Europe’s number one aparthotel brand.”
With the smart design and home-like comforts of a city apartment, and the facilities and services of a hotel, Adagio serviced apartments combine the best of both worlds for urban travelers. Adagio Original Glasgow Central also offers shared spaces for guests and locals, including local food, an artefact library, play area, co-working spaces and 24/7 shop.
In its first year, Adagio Original Glasgow Central launched the Rennie Mackintosh Rose Competition to honor one of Scotland’s most prolific designers and architects, who was synonymous with Glasgow, and even designed a new building for the Glasgow School of Art in 1896 Adagio was invited final year students on the prestigious BA (Hons) Textile Design course to create their own version of Mackintosh’s iconic Rose motif, which was adopted by the city.
Last night, the two winning students, Emma Hughes and Marie Jennings, appeared, whose designs were chosen through a social media contest and chosen by Adagio followers. His modern takes on classic Rennie Mackintosh Rose designs are now on display at the apartment hotel, adding more Glasgow street style to the venue.
Dr Helena Britt, program leader BA (Hons) Textile Design, who was delighted to partner with Adagio and for her students to be challenged to take a classic design and bring it into the modern era.
Original Glasgow Central Adagio is 8th property in the UK. The apartment hotel is located near the business center and on the banks of the River Clyde. Situated within Glasgow Central Station and St Enoch Underground Station, a five-minute walk away, the apartment hotel is within walking distance of Argyle Street and St Enoch Shopping Centre, as well as the International Business District. With 162 apartments and studios, the property will be pet-friendly and offer a gym, laundry room and Adagio’s famous object library.
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