CARLSBAD, Calif., Nov. 12, 2024 (GLOBE NEWSWIRE) — ValueSelling Associates, Inc., a leading provider of sales training and coaching solutions, today announced the launch of Growist, a new sub-brand designed specifically for solopreneurs and business owners. of small businesses. and founders looking to grow their businesses sustainably. Growist’s flagship program, “Stop Selling > Start Solving,” offers a transformative approach to sales that goes beyond traditional tactics and provides practical steps to build lasting customer relationships and drive meaningful growth.
The new Growist sub-brand is rooted in ValueSelling Associates’ award-winning ValueSelling Framework®, but is customized for smaller teams and independent business owners who often face unique challenges scaling operations without the resources of larger sales teams. Growist seeks to demystify sales for those who don’t see themselves as traditional “salespeople,” allowing them to connect with customers on a deeper level by focusing on genuine problem solving.
“ValueSelling Associates is proud to extend our proven sales principles to individual entrepreneurs and small business owners through Growist,” said Julie Thomas, CEO of ValueSelling Associates. “The ‘Stop Selling > Start Solving’ program aligns perfectly with Growist’s mission of empowering business owners with a simple, repeatable framework that emphasizes creating authentic value, making it easy to build trust with customers and driving engagement.” sustainable growth”.
“Stop Selling > Start Solving” is a holistic program that distills ValueSelling’s evidence-based methodologies into practical, accessible steps. Through 11 interactive learning modules, participants will master essential skills such as identifying high-potential opportunities, asking the right questions, and linking their solutions directly to clients’ most pressing business challenges. Designed to fit seamlessly into the busy lives of small business owners, the course is interactive, self-paced, and includes practical job aids to help you apply new skills right away.
Key benefits of “Stop selling > start solving” include:
– A simplified, repeatable sales framework designed for solopreneurs and small teams.
– Tools to foster genuine relationships based on trust with clients.
– Techniques to align offers with specific customer needs, resulting in shorter sales cycles.
– Access to community events focused on values-based growth strategies.
The Growist sub-brand and its flagship course represent ValueSelling Associates’ commitment to helping diverse business owners achieve their potential through relationship-driven strategic sales practices. With Growist, ValueSelling opens its doors to a new generation of business owners looking for a modern approach to sales, one that aligns with their unique vision and growth aspirations.
About ValueSelling Associates, Inc.
ValueSelling Associates is the creator of the ValueSelling Framework® – the sales methodology, training, and toolset that aligns your revenue engine with a common language and enables sales professionals to compete on value, not price. Since 1991, ValueSelling has helped hundreds of thousands of sales professionals achieve immediate revenue growth and achieve results they never thought possible.
ValueSelling offers custom training for FORTUNE 1000, mid-size and startup companies including e-learning courses, instructor-led workshops (virtual and in-person), microlearning and on-demand reinforcement in over 17 languages. ValueSelling programs provide globally scalable and sustainable tools, skills and processes so sales teams, executives and all customer service professionals can effectively engage, qualify, advance and close more sales at higher margins.
Connect with ValueSelling Associates:
Media Contact:
Cory Cotten-Potter
Value Sales Associates
cory.cotten-potter@valueselling.com
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