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Elon Musks X collects a new equity financing of almost 1 billion US dollars

According to people with knowledge of the matter, Elon Musk’s social network X has collected a new equity of 1 billion US dollars – a business that corresponds to the company in which Musk took over privately.

Musk himself took part in the increase in equity, said some of the people who asked everyone not to be identified in order to discuss private information. The company is considering using part of the proceeds to pay its remaining debt burden, one of the people said.

The equity of deal X is equity of around 32 billion US dollars. The Twitter The buyout comprised debts of at least 12.5 billion US dollars, which means that the recent fundraising campaign with a value of around 44 billion US dollars such as Musk was initially purchase.

Darsana Capital Partners whoboughtSome of the people said some of the debts of X at the beginning of this year. The investment company 1789 capitalhas securedXai and Spaceexalso invested according to a person with knowledge of the matter.

Representatives of X, Darsana and 1789 rejected a statement.

Musk regularly turns to private markets to support several of his companies, including SpaceX, Completed a surcharge offer Evaluation of the startup with around 350 billion US dollars and Xai, namely to have said Investors who increase new funds with an assessment of 75 billion US dollars.

At the same time, the companies of Musks have companieswon in private marketsHis car manufacturer’s shares Tesla Inc. fell by more than 40% this year, partly because its political importance issome consumers are angryon his cars. The increased competition also affects the inventory. On Tuesday Teslasunk 5.3%Follow the news that the Chinese car manufacturer of the Chinese car manufacturers Byd Co. had unveiled an electric car that could be charged as quickly as a gas vehicle is fueled.

After Musk bought Twitter and renamed X, the company ATurbulent periodCharged by deep cuts and advertisers. The X’s advertising business scored a hit shortly after the acquisition when many marketers fled from the service or made their expenses because their news could appear with inappropriate content.

Muschus has sinceFighted marketers in courtTo try to bring them back. X sues several important brands for the restraint of advertising spending and claims that their decision corresponds to competitive behavior.

Some marketers have started to return, although industry experts believereported. Musk’s strong role in the Trump administration was also a factor for some marketers who are worried about being on the bad side of the billionaire.

X has recovered since President Donald Trump has been re -elected Faithful investmentsAn X investor had reduced its share in the company by 68% in January. In addition to some returning advertisers, the bankers recentlySolded X debt that they lasted for yearsAccording to Musks, initial purchase.

This story was originally on Fortune.com

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