WASHINGTON, Nov. 13, 2024 (GLOBE NEWSWIRE) — Today, Administrator Isabel Casillas Guzmánhead of the US Small Business Administration (SBA) and President Biden’s Cabinet voice for America’s more than 34 million small businesses, urges Americans to embrace the spirit of the holiday season by supporting local small businesses on Small Business Saturday, an annual event founded by American Express and celebrating its 15thth anniversary in 2024. The event will take place the Saturday following Thanksgiving, which this year falls on November 30, and will be the start of the second edition of the SBA.North Dakota annual Christmas campaign Small Business Season™.
“Small Business Saturday has become America’s call to action to support the backbone of our economy and the heart of our communities: our small businesses.” said administrator Guzmán. “America’s incredible entrepreneurs create jobs, drive innovation and strengthen our communities, shaping the unique character of neighborhoods across America. This year, as we continue to enjoy an unprecedented small business boom, I encourage everyone to give big and shop local by supporting local businesses and the millions of hard-working Americans who support them.”
S.B.A. Small business season will continue through December and encourages consumers to support small businesses during the holiday season. During the Biden-Harris administration, the United States has experienced a small business boom with almost 20 million new business applications presented across the country, driven primarily by women and people of color.
The SBA has proudly supported Small Business Saturday since 2011 to help boost consumer spending at independently owned small businesses in the wake of the financial crisis. The day is dedicated to celebrating local businesses that create jobs, help boost the economy, and improve neighborhoods across the country. According to American Express, total projected spending reported among U.S. consumers who shopped at independent retailers and restaurants on Saturday for small businesses since its founding reached an estimated $201 billion.[i].
The SBA continues to help entrepreneurs take advantage of new opportunities during the busy Small Business Season shopping season with this year’s 15th annual Small Business Saturday. Shoppers are encouraged to showcase their shopping experiences by posting photos on social media using the hashtags:
- #SmallShop
- #SmallBizSaturday
- #BuyLocal
- #IboughtSmall
- #GiftGreatLocalStore
For more information about the SBA’s support of Small Business Saturday, visit sba.gov/saturday.
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About the US Small Business Administration
The U.S. Small Business Administration makes the American dream of business ownership a reality. As the only resource and voice for small businesses backed by the strength of the federal government, the SBA provides entrepreneurs and small business owners with the resources and support they need to start, grow or expand their businesses or recover from a crisis. declared. disaster. Provides services through an extensive network of SBA field offices and partnerships with public and private organizations. For more information, visit sba.gov.
Cosponsorship Authorization #24-57-C. SBA’s participation in this co-sponsored activity is not an endorsement of the views, opinions, products or services of any co-sponsor or other person or entity. All SBA programs and services are extended to the public on a non-discriminatory basis.
[i] This spending statistic is an aggregate of the average spending reported by consumers who shopped at small businesses on small business Saturday in surveys commissioned by American Express reporting small business Saturday spending habits since 2012. Does not reflect receipts, sales or real American Express cardholders. Expenditure data. Each of these surveys was conducted online among a nationally representative sample of American adults. Data were projected from samples based on then-current US Census estimates of the US adult population (ages 18+).
