The Chinese retailer Temu has changed the strategy against US tariffs.
Through the Executive Order, President Donald Trump has ended the so -called Minimis rule, which allowed goods worth $ 800 or less to enter the country without tariffs. Tariffs on Chinese products are also increasing by more than 100%, forcing Chinese companies such as Shein and American giants like Amazon Adjust the plans and prices of the walks.
CNBC reports that Temu was also affected, and American buyers saw “import charges” between 130% and 150% added to their invoices. Now, however, the company is Does no longer send products directly From China to the United States. Instead, it only shows lists for products available in US warehouses. UU., While products sent from China are listed as exhausted.
“Themu has been actively recruiting American sellers to join the platform,” said a Temu spokesman. “The movement is designed to help local merchants reach more customers and grow their business.”